Category Archives: September 2014 Newsletter – EU


The Luxembourg government welcomes Ampacets investment in a new European distribution center in the heart of Europe near to its new EMEA Headquarters & production plant in Dudelange, Luxembourg and its production plant in Messancy, Belgium.EuroHub1

The new distribution Center so called “EuroHub” is being built by S.O.L.E.I.L and will offer some very good advantages:

  • A brand new state of the art building designed to fit all of   Ampacets requirements and certified “BREEAM” (BREEAM sets the standards for the best practice in sustainable building design). The new building will have 2 weighbridges (entrance & exit), motorized dock doors all equipped with hydraulic levelers and automatic dock seals, ESFR sprinklers, fire detection and prevention systems, facades and roof insulation (cladding double skin)
  • The location of the new distribution center is in the south of Luxembourg. Offering direct railway connections to the main European sea ports, a direct access to the major highways (A3 / A13) and is situated next to the well-equipped container terminal
  • As part of the major investment into Ampacets distribution center, Ampacet will create approximately 20 jobs in Luxembourg and there will also be additional workers employed during the construction phase.
  • 25.000 square meters, with an extensive 25 docks for trucksEuroHub2

 Luxembourg lies at the heart of the European road and rail network and thus provides an easy and uncongested access to the European consumer market and industrial centers. The vast majority of the EU’s GDP can be reached within just one day’s travel from Luxembourg. EuroHub3

This new investment will allow Ampacet more reliability and efficiency for its business and will transport thousands of products closer to the point of consumption helping Ampacet shorten its supply chain.

This is a very exciting project for Ampacet; distribution is an essential part of any trading company. It is the physical link between a business and its customer. Consistency, reliability and quality are crucial. The new distribution center will be entirely run by Ampacet which marks a major milestone for Ampacet.

Giuseppe Giusto, Managing Director of Ampacet EMEA, stated: “The opening of the new distribution center is our most recent investment, which will not only keep us at the forefront of the Masterbatch industry, but facilitate future growth in our business”.

Subject to planning, the new facility will be ready in Q4, 2014 / beginning of 2015.



 Since 1937, Ampacet’s masterbatch technology has enhanced the value of a broad range of plastic products, giving them the right look and function. Ampacet’s masterbatches are used in almost every polymer plastic process and application.

With more than 1,850 employees and a global masterbatch capacity of more than 400,000 tons, Ampacet has 24 Masterbatch production sites including colour-matching capabilities and four major R&D centres worldwide for quality management, technical service, analytical testing, and innovative development.CEO1

Giuseppe Giusto, Managing Director, Europe, Middle East, Africa (EMEA), sat down with The CEO Magazine to discuss how he has seen Ampacet Europe grow over the past two decades and the investments and decisions that have been made to get Ampacet to the leading global position it is in today.

The CEO Magazine: How would you describe your journey with Ampacet?

Giuseppe: After having finalised my high school degree in industrial chemistry and having spent some time in the Air Force Academy as an officer cadet pilot, my career within the plastics industry began.

Ampacet had been present in the EU since 1986 with their investment in the Messancy, Belgium, plant, and when my journey with Ampacet started in 1989, the company was keen to start developing the masterbatch business in Italy for which they hired me as regional manager. This was really at the beginning when Ampacet started creating their sales and technical network within Europe.

For five years I was in charge of the development of the distribution activities for this market, as well as building the sales organisation and increasing the company’s customer portfolio. With the increase in sales and Ampacet’s growth within Europe, we were ready, in 1995, to open an official Ampacet Europe branch in Italy with the main office based in Milan.

At the same time, we continued looking into the investment of a company located in the north of Italy, which was producing plastic compounds. This moved me from pure sales and technical activities to, step by step, the management of the operation which widened my knowledge with the day-to-day running and development of this plant which today has become Ampacet’s second most important plant in Europe.

In 2006, Ampacet asked me to move to Luxembourg for the position of General Manager of Ampacet Europe, taking on the total responsibility of the European, Middle East, and African operations. Ampacet further expanded our production network making additional acquisitions in the United Kingdom and Poland, making it a total of five European plants: two Italian plants, one plant in the UK, one plant in Poland, and one in Belgium.

In 2007, I proposed and completed the only joint venture for Ampacet, building a new plant for colour masterbatch in Tver, Russia, with the partnership of our local distributor MASTERBATCH SV, which to date has been very successful.

In 2013, I proposed and completed the construction of our new European headquarters in Luxembourg, which not only included the new state-of-the-art production plant but also the new Ideation Centre and the new R&D laboratory. This was a big investment that has helped consolidate Ampacet’s leadership within Europe. We now have a total of seven production plants in EMEA and we are actually looking to further invest and expand our production capacity in Africa and the Middle East.


By the end of the year we will also open our new distribution hub in Luxembourg—more than 25,000 square metres in the heart of Europe—reinforcing our service capabilities. This is a very exciting project for Ampacet; distribution is an essential part of any trading company. It is the physical link between a business and its customer. Consistency, reliability, and quality are crucial.

Through these different stages, what would you say have been some of the greatest challenges that you have faced?

Giuseppe: Masterbatch is a tough, tricky product. It is not a finished product and it is not a raw material. We are selling a service. Our service evolves with the market trends so we need to be proactive and to anticipate and follow all of these factors if we want to remain competitive.

The aggressive strategy that has been implemented has been very challenging to Ampacet given the situation of the economic conditions, but we wanted to remain close to our strategic markets and we wanted to support the growth of our customers and satisfy their needs to the best of our ability. We believe in and are committed to the continued growth and success of the EMEA market.

No Ampacet employee has been made redundant during this difficult period and none of our plants have been closed down, unlike some of our competitors. We have been in a situation where we were stronger and where we were able to react efficiently, proactively and professionally when the market situation improved, due to our continuing investments.

Some people believe that if you only work for one company during a long period of time then you don’t get enough diverse experience. For me, it has really been the opposite. I have had many challenges and many diverse tasks to manage and my mission is not yet over. Ampacet is always looking for ways to improve and enhance our capabilities. Every year there will always be something new—an acquisition, an investment, a new market to develop, and more.

Ampacet is growing worldwide so even the way you interact with your colleagues and partners is evolving. I have always been challenged and this for me is a very important factor.

What are the key values or principles that define Ampacet as an organisation?

Giuseppe: Development and success within a company will not be achieved if you don’t recognise, protect, and underline the value of your people. In that respect, I believe that I work for a very special company. Ampacet is a multinational company but it is a family-run company. The values of our company are the values of a family. These include respect for our people and developing our people to the best of their ability.

Ampacet wants its employees to feel good when they come to work and to enjoy working for Ampacet. Three years ago Ampacet began implementing the program ‘A great place to work’. Great workplaces are built through the day-to-day relationships that employees experience. The key factor in common in these relationships is trust—trust the people they work for; have pride in what they do; and enjoy the people they work with. Trust is the defining principle of great workplaces—created through management’s credibility, the respect with which employees feel they are treated, and the extent to which employees expect to be treated fairly.

All Ampacet managers have the opportunity to learn and develop emotional intelligence skills and have received training in the program, ‘A great place to work’. They have also received personalised coaching on how to improve their management skills working on creating teams that are high-performing and work well together given the ethics of ‘A great place to work’, which today, I can confirm that Ampacet really is!

Finally, what does the future hold for Ampacet?

Giuseppe: My mission is not yet accomplished and Ampacet’s future is looking very bright. Ampacet will continue to develop products and processes that contribute to more efficient use of energy, water, and raw materials, advocating the economical use of non-renewable resources following the strict international standards of ISO 14001.

We will operate in a culture encouraging the highest ethical behaviour impacting employees, customers, suppliers, the community, and our planet. In the past two years, Ampacet’s installations have significantly improved, reducing its ecological footprint by the installation of a heat recovery system on the production lines, enabling the heating of the halls and offices and installation of solar hot-water panels. Ampacet has improved its energy efficiency by 12 per cent and is aiming to further reduce its consumption by 6 per cent before 2020. Today, 71 per cent of our European plants’ electricity consumption is green energy.

We have come through a very difficult period with a very positive outcome. Ampacet will continue to expand our market geographically, investing more and more energy in the emerging markets which we believe is the key to our future success. Over the next five years, we want to establish in the emerging markets the same network that we have established in our traditional European regions during the past 25 years.




Ampacet’s newly developed PAPERLOOK PE Masterbatch 1100170-E provides a white paper look & feel to the final product with the advantage of the mechanical properties of a polymer film.

Therefore, the obtained film will have the benefits of PE films, such as:

  • Low permeability
  • Water and grease resistance
  • Possibility to be heat‑sealed
  • Benefiting from paper characteristics such as stiffness, cutability, dead fold

Ampacet’s Masterbatch 1100170-E is based on High Density Polyethylene. It contains selected fillers and white pigments enabling a good opacity level in blown and cast film processes as well as proper matte and soft surface finishes with no Impact on the organoleptic performances.

The properties of the film used during laboratory tests can be found in the table here illustrated. The 55 µm film was produced in the laboratory using 50% of Ampacet PAPERLOOK Masterbatch 1100170-E and 50% of HDPE, MFI=12 g/min (190°C, 21.6kg).


 The resulting film shows a matte aspect, in line with paper like film expectations. Its gloss level is similar to cellulose paper. Slip properties achieved for the films will simplify its final conversion. 1100170-E has been optimized to achieve necessary film mechanical resistance despite the high filler level added to the films.


The Paperlook grade is approved for food contact in the European Union and USA (FDA).

To have more details on the test results and receive more detailed information on the product, please do not hesitate to contact your local Ampacet representative.


The Plastics Industry in France features two main geographical areas: the platform Ste Sigolène with a large concentration of major players in the field for Film extrusion and Plastic Valley, near to Oyonnax, a meeting point for the main players (approximately 660 companies) in the Injection Moulding segment. The FIP Exhibition held in Lyon took place from the 17th – 20th of June, which targeted the Injection moulding market.FIP AMPACET France in partnership with “GAZECHIM PLASTICS” our national distributor, who are very well established in the field of Injection Moulding & a real partner since many years had a joint stand at the exhibition which received a high amount of visitors and were among a total of 700 exhibitors. This event, which is held every three years, had a dual purpose for Ampacet:

  • Enhance our visibility in the ​​Injection Molding segment to the main consumers and contractors
  • Promote our product range with “Gazechim Plastics” in order to strengthen our partnership

Jean-Michel Gaud was responsible for this event and took full advantage of the support of Caroline Scheydecker, Senior Marketing & Communications Coordinator, who once again secured a great design for our stand that was very much appreciated. Ampacet benefited from Gazechim’s large and dynamic booth and the exhibition was a great success with new contacts and a good opportunity to promote our full product range to their sales force and customers.



From satins and pearlescents to metallics and pastels, Ampacet works with a broad palette of pigments to provide the most aesthetically unique range of “custom” colors and special effects, incorporating upon need the functional additives your final product would require.

Color Lines

Ampacet’s color matching labs and prototype molding equipment will ensure that the color is exactly what you want.

  • Pearlescents
  • Metallics
  • Phosphorescents
  • Granite & Marble effects

Ampacet has 6 manufacturing plants within Europe that cater for our clients custom color needs.

In 2014, Ampacet has invested in 3 new state of the art color lines in our manufacturing plants in Telford, UK, Busto Garolfo (Milan), Italy and Warsaw, Poland. These investments have been made due to the high demand from the market and this will enable Ampacet to provide a better service to our customers with higher flexiblity and optimizing our European color laboratories to formulate custom color matches and provide technical support to the European customer portfolio.

For further information on Ampacets full color range, please contact your local Ampacet Sales Representative or email us at:


Ampacet Europe SA from Dudelange, Luxembourg has today been named as a National Champion in The European Business Awards sponsored by RSM International; a prestigious competition supported by businesses leaders, academics, media and political representatives from across Europe.

The European Business Awards now in its 8th year engaged with over 24,000 businesses from 33 European countries this year and 709 companies from across Europe have been named today as National Champions; going through to the second phase of the competition.

Business Award

Giuseppe Giusto, Director EMEA: “We are very proud to be selected to represent Luxembourg in the category “Business segment over 150M” as a National Champion. There were 10 different categories overall and 7 companies have been selected within Luxembourg. The European Business Awards is widely recognised as the showcase for Europe’s most dynamic companies and to be nominated one of these is very inspiring for Ampacet. We are now looking forward to the next round of the judging process where we can explain in more depth how we are achieving business success.”

Ampacet Corporation was founded in 1937 and has been present in Europe since 1986. Today, Ampacet is one of the Leading Masterbatch producers with a global presence and a total of 24 manufacturing plants worldwide.

Ampacet is one of the companies that have continued investing in Europe during the difficult economic crisis during 2008-2013, still believing in this market & benefiting from a continuous growth rate in volume due to Ampacet’s highly competitive manufacturing sites with investments made as follows:

  • A very high investment in Dudelange, Luxembourg European Headquarters for +/- 35 Million $. Ampacet was not only adding capacity with the Dudelange plant, but it is reinforcing the European and Global network to maintain and increase our market leadership in Europe, Middle East & Africa
  • 6 new lines in Europe (Poland, Italy & UK)
  • Strategic investment for our local presence in MEA which Ampacet considered important to expand
  • Russian investment where Ampacet has a high market share, reinforcing our local leadership and continually improving on our services to the local markets

Ampacet’s most recent investment is in a new European distribution centre in the heart of Europe near to its new EMEA Headquarters & production plant in Dudelange, Luxembourg and its production plant in Messancy, Belgium.

Ampacet’s investments have been made at a critical time, but Ampacet wants to remain close to its strategic markets and the company wants to support the growth of its customers and satisfy their needs to the best of the company’s ability. Ampacet believes in and are committed to the continued growth and success of this market.

Adrian Tripp, CEO of the European Business Awards said: “Congratulations to Ampacet Europe SA, it is a great achievement to be named National Champion and we wish them luck in the next stage. The European Business Awards is going from strength to strength, inspiring businesses to greater success and helping to improve the competitive edge of companies across Europe.”

Jean Stephens, CEO of RSM International, said: “Every year this competition gets tougher and more competitive as more companies, of varied sizes and across all sectors, chose to compete in this prestigious competition. With the increased number of entries and countries, this year looks to become the toughest Awards yet. It will be exciting to watch as we move through to the next round.”

Ampacet has all of its chances to be chosen alongside the top European companies and Ampacet counts on your votes to be selected as one of the finalists in 2015.